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THIS IS MY YOUTUBE ROADSHOW

B R I E F

 

INSYNC were engaged to help bring 'This is My YouTube’ content to life at a series of takeover events inside four agency partners’ offices - exploring how users with different backgrounds, jobs and interests are connecting, engaging and using content on YouTube.

D E L I V E R Y

 

Celebrating content from a diverse cast of public figures representing views from entertainment, music, fashion, sport, comedy and more, each event offered a schedule of exciting talks and presentations. These included intimate Q&A sessions with Joel Dommett and Rose Matafeo showcasing their favourite channels and videos, an exploration into cultural trends and audience behaviour and a cinema session where guests were invited to show their favourite clips over drinks and pizzas to end the day.

 

The stage set featured statement lightboxes and a range of branded assets were placed around the agencies including giant cubes, bunting, mirror vinyls, cereal boxes, desk drop cards and pop sockets, ensuring wider engagement with the teams. The stage set featured statement lightboxes and a range of branded assets were placed around the agencies including giant cubes, bunting, mirror vinyls, cereal boxes, desk drop cards and pop sockets, ensuring wider engagement with the teams.

"I just wanted to say a huge thank you for delivering a series of great events, we have had lots of positive

comments about the content and attention

to detail with the production."

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